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Samsung Brings 120 Mbps WUSB SoC Solution To CE Products

February 11th, 2009 Subscribe to WUSB Blog RSS Feed Bookmark

At Mobile World Congress 2009 in Barcelona (Hall 1, Booth #D33) Samsung will introduce a WUSB SoC solution, which supports a data transfer rate of 120 mega bit per second. With the beginn of mass-production, expected in March of this year, the Korean company intends to expand its presence in the global market for WUSB devices.

(via Press Release from Samsung – February 11, 2009) Seoul, South Korea – Samsung Electronics Co., Ltd., a worldwide leader in advanced semiconductor technology, today announced a new wireless universal serial bus (WUSB) System-On-Chip (SoC) designed specifically for the upcoming Ultra Wideband (UWB) market. The latest in a growing portfolio of mobile technology solutions, Samsung’s new Wireless USB SoC combines the convenience of wireless connectivity, the security level of wired USB, and the high speed performance of UWB to instantly transfer mass storage data such as digital photos, movie videos or MP3 music files between electronic devices. For example, the new WUSB SoC can download a 700MB movie in approximately one minute.

Samsung’s suite of advanced products for portable consumer applications will be on display at the Mobile World Congress 2009 in Hall 1, Booth #D33 of the Fira de Barcelona, Montjuic.

“Connected consumer electronic products are the next step in enabling anytime, anywhere access to information and services,” said Dr. Yiwan Wong, vice president, System LSI Division, Samsung Electronics. “One of the keys to wireless connectivity is WUSB technology. While Wireless USB technology is just beginning to ramp up, its application will soon increase with the consumer electronic and mobile phone markets’ demand for wireless connectivity technology and UWB’s fast download speeds.”

This high-performance chip is expected to be applied to digital cameras and mobile phones and gradually expand to other peripheral electronic devices such as wireless printers, beam projectors, wireless hard disks, wireless displays, and wireless speakers. For example, without any cable connection, consumers can directly send photos from their digital cameras to their PC or view them instantly on their TV. Consumers can directly connect their MP3 players to high-quality surround speakers and listen to their favorite music. Also, multi-media data can be shared among mobile phones through a peer-to-peer network without a host computer.

Using advanced CMOS process technology and 3.1~10.6 GHz-band UWB technology, Samsung’s new WUSB SoC is a single chip solution which features a built-in ARM core, a UWB physical layer, and a memory controller. It also provides an SD card, an MMC, a NAND flash memory, and a high-speed USB 2.0 OTG (On-The-Go) interface without additional logic circuitry.

With the industry’s first built-in embedded memory controller and adoption of Samsung’s proprietary data storage technology, Samsung’s WUSB SoC offers a high throughput, performing at the speed of 480Mbps (megabytes per second). When considering a conventional payload overhead, the average effective data download speed of existing chipsets is around 50Mbps while Samsung’s Wireless USB SoC can reach up to 120Mbps.

Samsung’s new WUSB SoC utilizes security measures which are seamless with features such as a 128 bit AES (Advanced Encryption Standard) encryption algorithm and a static signal that makes hacking through wiretapping and signal tracing difficult.

This new SoC maintains a low power consumption of less than 300mW (milliwatt), making it an ideal product for portable electronic devices like mobile phones and digital cameras.

According to the market research analysis firm In-Stat, worldwide WUSB is expected to reach US$22 million this year and increase to US$390 million in 2012, at an annual compound growth rate of over 200 percent.

Samsung’s WUSB SoC is currently sampling and will be in mass production starting in Q2, 2009.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com

Headquarter Contact:

Samsung Semiconductor Inc.
3655 N. 1st St.
San Jose, CA 95134
U.S.A.
Phone: +1 408-544-4000
Fax: +1 408-544-4980

Entry Filed under: Certified Wireless USB

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